Political PR | Impact Analysis
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IMPACT ANALYSIS

We offer several ways for our clients to see how our work on their behalf is impacting their campaign. With these tools, you’ll be able to see, at any time, how much impact we’re having and how well our work is coinciding with your campaign’s efforts.

Gone are the days of high costs and low response rates in return. In today’s climate, it’s possible to know exactly how well your campaign dollars are doing.

Deeper impact analysis can be had through a Linkert Scale-based video ad with an inserted question. Responses are recorded and charted. Encouragement for answering the question is found in “ad skipping,” in which the ad can be skipped over if the question is answered. That gives the viewer incentive to participate and results in more answers, usually in the 10-15 percent range; a far better return than almost any other form of advertising.

We can use several other metrics, depending on your campaign’s specifics, to show more results from various targeting methods. All of which will serve to show you and your campaign staff exactly how much our work is helping your success.

Find out more by contacting us today.

The team of experts we’ve assembled will get your campaign headed towards a win on election day

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